Content, Conversation and Customers…

These are shaping up to be the three legs of the new bar stool of journalism in the age of social media. We are no longer information providers but rather conversation starters. The following YouTube videos all deal with the nature and history of social media. Please watch all five videos and read the Social Media chapter in your book. Be ready to answer your test 11 in class on Friday November 12.

Also, do not forget to comment on those videos and the whole phenomena of social media as it impacts you as an experience maker.


About Samir "Mr. Magazine™" Husni, Ph.D.

Samir Husni, aka Mr. Magazine™, is the founder and director of the Magazine Innovation Center at the University of Mississippi. He is also Professor and Hederman Lecturer of Journalism at the School of Journalism and New Media. Dr. Husni is the author of the annual Samir Husni's Guide to New Magazines, which is now in its 28th year. He is also the author of Launch Your Own Magazine: A Guide for Succeeding in Today's Marketplace published by Hamblett House, Inc. and Selling Content: The Step-by-Step Art of Packaging Your Own Magazine, published by Kendall Hunt, Magazine Publishing in the 21st Century, published by Kendall Hunt, and co-author of Design Your Own Magazine. He has presented seminars on trends in American magazines to the editorial, advertising and sales staff of the magazine groups of the Morris Communications Company, Hearst Corp., Hachette Filipacchi Magazines, Meredith Corp., Reader's Digest Magazine, ESPN the magazine, Sail Magazine, American Airlines Publishing, the National Geographic Society, the Swedish magazine group Bonnier, the Finnish magazine group Sanoma Magazines, Southern Progress magazines, New South Publishing, Inc., the Society of Professional Journalists, the American Society of Magazine Editors, Vance Publishing Corporation, the Florida Magazine Association, The Magazine Association of Georgia, the National Society of Black Journalists, the Japanese Magazine Publishers Association, and the American Press Institute. He is "the country's leading magazine expert," according to Forbes ASAP magazine, "the nation's leading authority on new magazines," according to min:media industry newsletter; and The Chicago Tribune dubbed him "the planet's leading expert on new magazines." Dr. Husni has been interviewed by major U.S. media on subjects related to the magazine industry. He has been profiled and is regularly quoted in The New York Times, The Los Angeles Times, USA Today, The Chronicle of Higher Education, and many other newspapers nationwide, as well as the major newsweeklies and a host of trade publications. He has appeared on Good Morning America, CNBC, CNN, CNNFN, PBS, and on numerous radio talk shows including National Public Radio's Morning and Weekend Editions. Dr. Husni has also served as an expert witness in several lawsuits involving major media corporations including Time Inc. and American Express Publishing among others. He has been a judge of The National Magazines Awards, The Evangelical Magazines Association, The City and Regional Magazines Association, and The Florida and Georgia Magazine Association Awards. Dr. Husni is the President and CEO of Magazine Consulting & Research, a firm specializing in new magazine launches, repositioning of established magazines, and packaging publications for better sales and presentations. Dr. Husni holds a doctorate in journalism from the University of Missouri-Columbia and a master's degree in journalism from the University of North Texas. When he is not in his office reading magazines, Dr. Husni is at the newsstands buying magazines.
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49 Responses to Content, Conversation and Customers…

  1. Angela Rogalski says:

    Social media has been pretty important to me for quite awhile. I met, dated, became engaged, and finally married my husband almost eight years ago, and we met through social media. He lived here and I lived in Columbus, Ms. The odds of us ever having met without the social media are pretty slim considering we didn’t know each other existed and we lived two hours apart. So, I have been familiar with certain types of social media for a long time. I have just recently started tweeting, and I check my Facebook account at least daily, and when I’m off work many times throughout the day. I think social media is far from a fad, and as Dr. Husni said in class, it is conversational journalism. Content is conversation. Interaction is imminent, and so is news of every type. Imminent, that is. No more do we go in search of the news, as one of the videos said, the news finds us. And isn’t it great! What would we do without social media these days? Probably live in rubber rooms and wear straitjackets!

  2. Ariel Ladner says:

    Where to begin? Social Media has very much shaped my life. I check my facebook countless times a day and I have been using sources such as facebook since I was in elementary school. Journalism to me is much like what I think about social media on the internet. It’s a must. Times are changing and though I fully believe print journalism is far from dead, I do believe however, that social media is a new epic title wave. I love the easy access to the social media.

  3. Wanda P. says:

    Social media have such a positive affect on our lives. Growing up most parents made their children earn the privelge to get on the web but now teachers are recommending it because they see an improvment in the students. We learn more from social media than from any book. I like the fact that we can just do like two clicks and we can read and see what going on worldwide. Especially facebook. Facebook you can learn about people. You tell who they are by their profiles and how they update their status. Some people don’t think of it that way but I do. If you read a status with alot of profanity then you can tell that person is violent or do not have any home training or respect for their self. Social media tells alot even about a person.

  4. Kiara Brown says:

    Out of all the other topics we have went over I relate to the topic of social media the most. Facebook, Twitter, and Youtube are always in my internet history. When I open up Safari on my computer first thing I click on the bookmark bar is Facebook. It is never intentional, but a habit. I believe that social media will be the “pulse of the universe” soon. Apps for smart phones are making it easier and mobile for you to stay in touch with your friends and the latest gossip. I don’t believe that journalism is dying because of social media, because social media is made for communication. People can use Facebook and Twitter to discuss the latest news and gossip that was published in a magazine or on the news. The fist video we watched in class was NOT in plain english to me. I was confusing until the end. But most of the videos told be something that I already knew. Except for the last one “What the hell is Social Media?”… #thatisall

  5. S. Blair Jackson says:

    It is astounding to me just how large the social media networks are becoming. The fact that Facebook has added over 200 million users in less than a year is hard to wrap one’s head around. It seems scary to me that there are so many people on these Social Media Sites because, at least on most Facebook accounts, everyone of your friends can see all your information. Every picture, update, comment, and post will always be there online. That is the scary part of social media I think: every thing is open and seen and always there. Gone are the days when conversation was simply one-on-one. Now, everyone sees everything, and nothing online is private.

  6. Jonece Dunigan says:

    I see social media as a living newspaper. My status are my headlines; the pulse to my day. It allows the world to know my mission for today and the forecast for my mood. Photos and videos of my friends are my blood b/c they are constant reminders of how things are back home and all the good times we have together. So, when I look at them during a bad day I will automatically feel a wound seal up and the infection fought off by the antibodies and all the other biology terminology. The conversations that me and my friends have is the lungs that keep it alive and breathing.
    Since I moved, conversation has become an important element in my life. Without the conversation, I would not be able to keep up with my friends or talk to my boyfriend three hours from me. The more you talk to someone, the stronger the relationship becomes. You attain the right, little by little, to get to know that person, become knowledgeable of their likes and dislikes, share songs, and videos. Through Facebook, I found people that I haven’t seen since the end of middle school. I even share links of my articles I write in the DM and what makes them all the more interesting is when people share their opinion about the topic.
    Comments and likes tell me that what I am writing/talking/posting about is valuable and allows my site to live.
    Print would be better if it was more concerned about the thing that it became passionate about first- Getting info and bestowing it to the people. They have not realized that true advertising is listening to the concerns of the people and taking action from that. If we could do that, then way more people would read it which leads to more profit.

  7. Jonece Dunigan says:

    when I said living newspaper…I meant living being. I was going for newspaper but then changed my mind.

  8. Jean Phillips says:

    I see I am the only one who finds all of this greatly alarming. Can any of you take a step back and actually listen to what you’re saying? To suggest that if you didn’t have social media you would be locked away in a padded cell, or that you compulsively access it multiple times a day, is astonishing to me. I wonder how on earth people used to get by when they had to mail letters and then wait for days–even weeks–to get a response.

    Now, I watched all of the videos. And I can accept the fact that social media usage is widespread and that for businesses there are many ways to use it to your benefit. Fine. I can accept that, but I don’t have to like it. And really, for the people that will protest over this, you can save your breath. I’ve heard it all before, and it hasn’t changed my mind about social media yet.

    A few of my problems with social media, like Facebook: Aren’t any of you concerned about privacy? You know, people can see everything you write, see every single picture you take–they can know just about everything about you, and you might not have a clue who this person is. Don’t you find that to be a potential concern? Oh, and not to mention–why would you want everyone to know everything about you? Because sure, all your greatest moments will be there on Facebook for the world to see, but so will every single embarrassing picture, or bad day, or mistake. This kind of gross exhibitionism is not something that I want to be a part of. I enjoy my private life, because if I want to talk to someone, I would actually rather pick up the phone and have a private conversation with them than having it available for the world to see on Facebook. I actually value interacting with a physical person, and not a computer.

    And I sincerely wish you all the best when your future employers look on your Facebook page and see what you’ve been up to. They’re definitely going to want to hire you after that.

    In short, I will not be a part of the social media revolution. Sure, I’ll be left behind, but I would rather do that than to follow all of the rest of you like a sheep.

  9. Sarah Harden says:

    I don’t think social media should even be considered as a platform or source for journalism. Social media is a SOCIAL activity that gives us a way to stay in touch with friends and family and something to do when we’re bored, but I haven’t seen social media successfully used for marketing, business, or journalism, and I don’t think it will be successful in the future either. I don’t want to see advertisements or promotional banners every time I get on Facebook or Twitter. There are already enough as it is. Just because a lot of people use social networking doesn’t mean it should be used for anything more than social networking. Real journalism should be presented in a professional way, so how social media could be used to benefit it I haven’t quite figured out. As for businesses, if people want your product, they will buy it. If they don’t want it, they’re not going to buy it just because they saw an ad for it on Twitter or Facebook.

  10. Alexandra Donaldson says:

    These videos not only tell you the facts of social media they explode in your face. As students studying to become journalist it seems we will have to incorporate social media in our future careers. We must ask ourselves how we can make a profit, make people listen to us and become our loyal customers etc….

  11. Ashley Locke says:

    Social media is important in today’s world. It is by no means necessary; civilization existed without it for thousands of years, but it has grown to be a part of every day life. In the same way that cars and microwaves aren’t necessary (they are merely convenient for getting around/cooking) social networking is convenient for communicating. Everything humans work toward is to make things faster. Cars are faster than horses, microwaves cook faster than ovens, social networking works faster than mailing letters. I often check Facebook to see what’s going on with my friends or to meet new friends. Last year a potential roommate added me as a friend on FB. This made it easy for us to get to know each other. All of our interests were right there for the other to see. I have a twitter account as well. I like knowing when my favorite artist is releasing a new song or when releases an interesting article. With twitter, I learn quickly about all of these things, much faster than if i had to look up the information myself. Social networking is a convenience that America is addicted to. Now that we have it, it can never be taken away. Its full of positive things like faster sharing of information or connecting with far away friends and relatives, but on the flipside I think social media is causing humans to be disconnected from each other. People feel safer saying things online than in real life. Online there is no public speaking pressure, no one staring at you, no face to face judgment. So, naturally, people are beginning to share their ideas using social media more and more. This is causing people to forget how to communicate in real life situations. It is unfortunate for society, but I doubt this will be reversed any time soon. Overall, I think social media is a very positive thing if used in moderation.

  12. Drew Moak says:

    Social Media is a vital part of my daily life. I have both a Facebook and Twitter and check them a good bit each day. My facebook is used primarily to check up on friends and see what is going on close to home. My twitter is used more as a news source and I can ususally expect to catch some breaking news if I am on at the appropriate time. On Facebook and Twitter, you can re connect with people you havent seen in quite sometime or you can meet new people. I would feel as if there was a part of me missing without social media.

  13. Caroline Talamo says:

    Our generation today lives off of social media. We are so caught up in the social media society that we forget to think what it was like without it. I, myself think of this question, what was life like without it? I know that I could not live without social media. If it was not for facebook I probably would not be as close as I am with my friends back at home. Considering I live 5 hours away, I depend on facebook and other social media to stay connected with my friends. Social media brings people together and as discussed in class on Monday I strongly agree that it is definitely becoming a form of journalism. I was asked the typical question “What do you want to do with your journalism major?” By a former friend when I first got here. I simply replied “Public Relations” and the first thing that came out of my friends mouth was that I needed a twitter. I was confused in what twitter had anything to do with PR, but now I understand and it is unbelievable how social media is taking on to society today.

  14. Social media may connect us all, but it’s really separating us as well. We sever our personal relationships with a few people in favor of a facade friendship with everyone. Are media sites bad? No, they are helpful with staying connected to those we would have no other way of connecting with. But the real problem is with our generation. We’re all bored, and because of this all we do is stay glued to our computers or cell phones. Eventually the only reason we get out is to further our significance on a social site. We don’t go to a party to actually socialize, we go to get a picture proving we were there (seriously, I know people who do this).
    Social media can be helpful for businesses, but they have to know their consumer not just the network. A bad advertisement is going to be crap no matter what medium you deliver it on.

  15. Jackson Boyd says:

    Social Media is everywhere and is will only increase as the years go on. There have been various instances that I try to get rid of my Facebook simply due to the extreme addiction I have to it. A week or two will go by and I find myself just constantly thinking about certain things going on in Facebook world. I always end up activating it again due to the fact that I want to know what is going on. Twitter is now one of my main “go to” information/social cites that I tend to always find myself on. The fact is that people want to know what is going on and social media is one of the most useful outlets to discover that information. This idea of social media and new age Journalism is all about the idea of “conversation.” After reading a certain article in the DM earlier in the year, the author was talking about how with all of this “social networking” the art of conversation is lost. His point was that if you saw someone face-to-face after already reading their status of wall post about their present attitude, feelings, emotions, etc., then what is there to talk about?…some of his points were relevant, however it is something to think about.

  16. Gloria Briggs says:

    The first video I thought was entertaining and made social media easy to understand with the ice cream analogy. The second video I thought had really good points like their 4 ways to have social media success. It was a lot like what we have already learned in class. The third video put social media in a different perspective for me. It talked showed the history of it all and how social media is now making things much more about the people which I already knew, but it really showed just how much easier everything is now. “What the Hell is Social Media” had really good information in it. The part about Facebook and if it were a country really made an impact on me because it showed how powerful it really is and it is amazing that it is such a huge part of basically everyone’s lifes. The last video really shows just how much of the humans daily life is consumed by social media. The question of social media being the new industrial revolution is one of the best questions I have heard yet and I think it really needs to be thought of. I truly believe it is a HUGE possibility that it already is or will be. Social media to me is the best thing that could of happened to humans and is forever going to change the way of the world. Not just with making day to day things easier, but with traditions, religions, relationships, jobs, education and everything else imaginable. After this out break there is going to be no more traditional way of growing up. Things are going to change forever.

  17. Bradley Boleware says:

    I’ve been logging on to social network sites since high school, but until recently I never thought of it as anything but a way to make friends. But instead of only being used to make friends, social network sites like facebook and twitter can be used to make a connection with customers. How does this affect journalists? Well journalists could post links to websites where people could read their stories and reports. Not only could the newfound “friend/customer” could provide feedback and comment on how to make the site better or even submit new topics for investigation. Networking will be one of the most important areas of a journalist’s career if not the most important. Writers need to connect with their audience and what better way that social networking.

  18. Natalie Moore says:

    I think it’s not any surprise on how big the impact of social media has had on the world. I think these videos really contain a lot of great information to show that. All the statistics really do ring true. I especially liked the ice cream example. I can just barely remember when there was a time without Facebook, Youtube, Myspace, etc. Social Media has changed the face of our world. I do remember watching music videos on Yahoo or on television before Youtube. I do kinda remember how hard it was to keep in touch with some people before Facebook came along. It has all become so easy now. I think that is what has made social media so popular. It is so convenient and easy. I love using social media in my everyday life. However, at the same time I do think it has made us all kind of lazy.

  19. Katie Keatley says:

    I was aware that social media plays a major role in society, but I had no idea how much of an impact it really had until after watching the videos. I found it shocking that Facebook has 355 million users, Twitter has 50 million, and Linkedin has million (and counting). It is really neat, but also kind of scary how everything that you post on a blog or your Facebook can be read by not only you and your friends, but others as well. With the increase in social media, it seems as if people don’t really care about their privacy being violated anymore. People post anything and everything today, knowing that it is there for the world to see.

  20. Nelson Duke says:

    Social Media is taken over as the main source for people’s news. I have found several news breaking information through Facebook and Twitter. It’s just such a fast and easy way to find out what is happening around the world at the time.

  21. Brittany Stubbs says:

    I once read an article arguing that the internet was distancing people from one another and half of learning is by social contact and observing which the internet doesn’t provide. I must laugh at the writer of that piece and encourage them to either watch one of these videos..or just look at their newsfeed. Facebook, Twitter, myspace etc. are all websites full of people pleading for human contact. No one puts up a status or tweet without wondering who will comment or upload a picture without seeing who will “Like” it…maybe it’s shallow, but it’s our generation’s reality. There’s no stopping where internet and technology development is going, so as journalist, we must make lemonade from the lemons life is giving us. We must take advantage of all the sources available, even if that be ideas from Billy Joe’s tweet, and make our content not only stronger, but additive to our readers. Then we must remember that our readers aren’t very different from journalists. They want to be given the facts, and then add their opinion on it (the “conversation” referred to in the videos). So we must take advantage of the inventions of websites and blogs where they can pour out their opinion on the subject, as well as view the thoughts of others. This represents an example of the social network.

  22. Abby Abide says:

    I agree that social media has changed the world that we live in. Almost every person I know has a Facebook, and it is one of the major ways that I communicate with everyone, including my parents. Those who are concerned about the privacy issue with social networking should perhaps check out the privacy options that every social website has.
    In regards to journalism, I’m not entirely convinced that it is the next new form of it. As the textbook said, reliability of social media as far as accuracy is very low. I think maybe a new platform could better incorporate journalism, because I’m not sure about it now.

  23. Elizabeth Beaver says:

    I think Alex was right on target about social media when she said it was a tool and that American journalist gave it too much power through their fear. European journalist use social media to their advantage and their newspapers and magazines are suffering like American ones. Today’s generation is using social media to get their news, so print journalism has to adapt in order to stay alive. It’s possible to be both and to be successful when you use social media to your advantage as a tool.

  24. Alexa Evans says:

    Social media is not a trend, it is the way our world is evolving. With the internet literally in the palms of our hands its only natural that it is changing at a rapid speed. Most of us check our facebook and emails countless times a day, and update our status daily if not more. Some of us may even be facebook “stalkers” as it is just a way to communicate and keep up with peoples lives we would otherwise not know about. Social media is just added to list of the way we communicate in the present world, things are changing and we have to keep up.

  25. K. Nicole Miller says:

    Social Media in general has shaped my life. In our era, people are very dependent on social media. I first began getting involved with social media in grade school when I created a Myspace. Myspace was a lot of fun and to be “cool” everyone had to have one. When I went on to high school facebook was the new thing. Everyone had one and still does. I do not know anyone in college who does not have a Facebook. If they do not have one currently, they have had one at some point. I believe that social media allows people to express themselves over the internet. It is scary that anyone can read and see pictures of strangers, but also neat that the social world connects us worldwide.

  26. Sally White says:

    One thing that was typed in the lastYouTube that really stood out to me was:
    “We no longer search for news, news finds us.” I find this statement to be particuarly true. Having Twitter on my phone allows me to know when anything happens around the world. Whether I read it from CNN, New York Times, Oxford_MS, friends, family, etc… I know what is going on around me more than I ever have. Although, I am not one to do status updates on Twitter or Facebook, I am part of the connection to what is going on around me. Social Media is not a fad as many first thought, it is the new age of connection and communication. Scary, but true.

  27. Quanterrius Ward says:

    If social media truly is the wave of the future and not just a fad, then I’m afraid that quality journalism as we know it is dead. I do not deny that social media is a revolutionary development in theory, but you have to consider the type of people who utilize this technology. I once heard someone describe the Internet as “the single largest concentration of racism, ignorance, and stupidity.” If you were to read the vast majority of comments on Twitter, Facebook, and especially Youtube, you’ll find that statement isn’t much of an exaggeration. Now here’s the conundrum. Professional journalists must effectively use social media in order to stay relevant while simultaneously making sure that they deliver the best content possible. However, how can one give quality content if one is forced to appeal to the lowest common denominator?

  28. Hayden Sowers says:

    Social Media is beginning to take on a huge role in journalism. Reporters are all over Twitter, Facebook, etc. and they are beginning to break the huge breaking news on sites such as these two. I follow a few sports reporters on Twitter and look to them for breaking sports news. As far as myself Social Media is a huge part of my life already. I have a facebook, twitter, and even have my own blog. I check twitter almost every 10-15 minutes to see if any breaking news has gone down and I use facebook to re-connect with my friends that have gone off to other colleges.

  29. Sidney Bayles says:

    I do believe that social media are important in todays society. Yes, newspapers will always be important, but social media has turned the world upside down from sites such as Facebook to Twitter. It has shaped most everyones life in one way or another over the years and still continues to do so today. I do believe, though, that people do not trust the internet as much as they do print when it comes to their news. So, yes, social media are important, but print is right up there as well.

  30. Lauren McMillin says:

    It amazes me just how important social media has become to our society. If someone had told me a few years ago how huge sites such as Facebook and Twitter would be today, I probably would not have believed them. But sure enough, these sites have grown into something far greater than a way to make friends and stay connected with others. Rather, they have become a networking tool for anything from sharing photos and chatting with pals to promoting business and reporing breaking news. The connectivity that is available to us by the click of a mouse has become something so incredible that I can hardly imagine what will be invented next. As far as social media becoming a form of journalism, I feel like this is a definite possibility. It may not become a major form of journalism like television networks and major news sites, but I feel like it will certainly provide people with the opportunity to post about stories that capture their interest and that they can share and comment on with people either close to them or across the globe. Overall, the way that we are able to connect with one another has become a key component to today’s society, and it will only continue to expand with the future.

  31. Elizabeth Sales says:

    Within the last 6 years, social media has blown up. The five videos gave a lot of statistics about the networks that have only existed for short periods of time. The videos are thorough –but a little overwhelming– with the facts given. Social media is a part of my everyday life and has been for the past 4 years. Sometimes facebook is the source I receive news from. Because social media is free and available to anyone, it has become a nuisance to our everyday lives. We must be in the know… not just with current events but also what is happening to people in our lives that we are out of touch with. Social media is all about the now– we can get what we want, how we want it, when we want it.

  32. Caty Cambron says:

    It is almost scary to realize how much social media has grown and expanded in such a short amount of time. Its contagious domino effect is the perfect example that can give hope to any certain person that anything is possible. I still listen to my mother talk about what it was like when she was growing up – completely different. My grandmother just got an email account and my mom is finally confident in knowing she can actually work a smart phone and her iPad.

    Their resistance to the advances of technology purely comes from the era they were born into – when communication solely relied on the mail and color tv was the wildest thing ever. But just thinking that our generation who is immediately surrounded with social media from birth will continue this tradition because it is what we know. We know how to work computers, phones, websites, and computer programs. This only means our knowledge of social media is on the constant rise, as well as the future of using social media as a means of journalism.

  33. Jory Tally says:

    It blows my mind how much the social media has taken over business and daily life. I thought it was very interesting how it has taken t.v. 38 years to get 50 million viewers, radio 13, internet 4, ipod 3, and Facebook only a year not mention the fact that it got more than 50 million by gaining 200,000,00! After watching all of these videos I never thought the social media would be taking over everything it has or is going to. Now from watching these videos I also have less faith in newspapers.

  34. Taylor Benvenutti says:

    I do believe that social networks are essential in society today. However, I do not think that they will destroy the traditional media in journalism. I think that social networks are just an addition to the numerous journalism outlets. If I read something on facebook dealing with local, national, or world news then I would first want to check its credibility through t.v. news or newspaper websites. I wouldn’t believe everything I read on social networks because I do not know if they are a credible source or not. The biggest advantage of social media is the speed in which big news travels.

  35. Betsy Lynch says:

    social media truly has transformed the way media is able to do its job. it’s allows news and information to be spread so rapidly, and by anyone, that i think it blurs the lines of what is truly newsworthy and who are truly journalists, that we no longer have defined lines of journalistic quality. this being said, i do not think that is necessarily a bad thing. i think it the fact that more people are able to share opinions and report what they think and what they saw and how the news effects them, and more people have access to this information, i think that it pushes people to decide for themselves what they believe and what they think is wrong. the more information we have access to, the more we are responsible to decide for ourselves what is valid. social media is pushing the limits. pushing the limits of the media as we know it, and pushing the limits for the future. in five short year we have seen social media transform the world, who knows what will happen in the next five years!

  36. Ellie Turner says:

    The media world is constantly evolving with new technology, and as I look at the progress that has been made, I am reminded of how lucky I am to have access to all the opportunities technology provides. Social media is something that I believe can benefit everyone if they will allow it. To me, the best part of social media is that it creates a feedback turnaround that is really quick, thus the concept of it being more like conversation.

  37. Stevie Farrar says:

    Social media is teaching younger generations what I consider to be one of the most important skills to be acquired: networking. Whether it’s Twitter, Facebook, or blogs, social media allows people across the globe to connect with one another and share their thoughts, news and ideas. Social media will allow the next generation to collaborate on anything and everything, as a world of opinions and ideas are at their disposal. Humans thrive on and search for community and relationships, both of which are provided by social media. People can argue all they want about the lack of communication skills brought about by texting, IMing, etc., but in the end, the pros outweigh the cons and social media is not going anywhere soon.

  38. Maria Martin says:

    Social Media is a major part of the majority of our world’s population every single day. Many cultures thrive, and survive merely off of social media. Our nation is run by it, and constantly being changed by it. Generation after generation is affected and impacted by social media. Children are being shaped by social media now versus in the early 20th century. Social media is an epidemic, and I think this is just the beginning. Though our society still needs print media, social media is the new wave of technology forcing its way into our lives.

  39. Ellen Graves says:

    Social media is taking over the Internet and connecting people in ways no one ever thought possible. Just over my lifetime, I have seen the birth and growth of social media. Its potential is endless. People want to know the latest news, whether it’s international news or that your friend Bob just ate a ham sandwich. People as human beings have a need to feel connected wherever they are, no matter what time of day. Social media gives many exciting possibilities for the business world as well. It is their responsibility to capitalize on these possibilities. This is an exciting time for social media and I look forward to seeing what will become of it.

  40. Alexandria Joy Gryder says:

    The second I open my internet browser I automatically type in It has become as habitual as writing my name in the right hand corner of my notebook paper. It’s a way to keep in touch with my friends who are still living six hours away in my hometown and the others who are in school six states away. Social media, like it or not, has become a part of our daily lives. Think about facebook and twitter, youtube and skype. Without these social networks we wouldn’t have a clue about people outside out homes. Think about how I am on Dr. Husni’s blog right now writing this and how before I read the comments above mine. With this I am able to see how my classmates feel about social media and their take on our future. It’s now the way of the world and there is nothing we can do to stop it. I’m not too fond of the idea of it, “taking over the world”, but it seems all I can do is accept it and learn and interact with it as much as possible.

    Alexandria Gryder

  41. Caroline Jones says:

    I think social media is fabulous, there are so many different ways in which people can use it. You can use it to stay in touch with world news, friends, business acquaintances and many many more. I think that social media and traditional media will both remain very profitable. There are certain audiences that will forever turn to traditional media as their main news source and then there are those, many our generation and younger, who use social media as their primary form of news.

  42. Lorraine York says:

    I think that these videos are great tools to aid understanding about the major changes taking place with social media. It seems that companies would notice that people use Tivo and such technological devices to skip over their advertisements, and give up on that type of advertisement. However, if advertisers stop using television as a medium, what will happen to the future of television? More shows will turn to web-based shows, and TV will go the way of the 8-track tape. This would not be good for the future of that entertainment business, but companies could focus more of their attention on advertising via social networking, such as Facebook and Twitter. I do not think that Twitter will have as a rapid and powerful growth as stated by these videos. I know plenty of people who still would never consider getting a Twitter. These people also have Facebooks, which allow users to have a “status update.” I do not think that Twitter will take over Facebook in terms of users or popularity. Basically, I do not agree that Twitter will become the pulse of the planet. I do, however, see how widely impacted our society has become from it.

  43. Laura Kate Tutton says:

    Everyone in the world is effected by social media daily. Almost everyone uses some type of social media. Social media is used for so many different things. From advertising to sharing news to keeping in touch, social media keeps us communicating. All upcoming movies have facebook pages and all businesses. It is so crazy they amount of time that is put into the social media sites. Social media is a huge part of my life and many others. Everyone in my family has a facebook and it is often the way we keep up with each other.

  44. Jade Genga says:

    I love these videos. These few videos are very effective in communicating their point, especially because the comparisons put everything in perspective. What is most interesting, however, is that I found I can remember more from the videos with no writing. I think that is a huge reflection of generational effects. Because we are so used to things like social media online, Google, instant gratification really, we have become a visual generation. Two dimensional visuals are easier for us to comprehend, because we can process images instantly, but words require more time. This is why social media is so effective: visual + whatever information WE want to add to the visual. Facebook holds so many photos and photo captions and photo comments. We just add stuff around the visual representation, the summary of our friends, their page. It’s amazing how everything links together. Or maybe that’s just my convoluted way of thinking.

  45. Brittany M. Robbins says:

    Social media is quite extrodinary. In the past year you have seen where we have came from and evolved. From myspace to facebook to twitter and tumblir we can connect to just about anyone in the world. It allows us to communicate with friend and family who are not near and also meet friends/mates. Social media is changing the world and we are adapting.

  46. Christy Greer says:

    I think social media is an amazing tool that allows people all over the world to connect in that most people would never think possible. It is extraordinary by just using a computer or even a cell phone, and you can be connected with family, friends, co-workers, and even strangers, sharing ideas and your beliefs. I didn’t imagine that Facebook would blow up this big when I joined as a Junior in high school, but the opportunities for jobs and businesses are growing through social media and it is exciting to watch.

  47. Sealy Smith says:

    I definately had no idea that social media was gaining this much popularity. I mean I knew it had grown enormously, but this is unbelievable. I am glad that it has become this way though. I love being interactive with almost everyone I know. I just don’t know how I made it before. I love how through social media I am able to keep up with people that I am able to see often and the people that I haven’t seen in years. This is definately a positive that has resulted from social media. As long as it is used responisible and is monitored, it is a great and useful device to society.

  48. Sealy Smith says:

    I definately had no idea that social media was gaining this much popularity. I mean I knew it had grown enormously, but this is unbelievable. I am glad that it has become this way though. I love being interactive with almost everyone I know. I just don’t know how I made it before. I love how through social media I am able to keep up with people that I am able to see often and the people that I haven’t seen in years. This is definately a positive that has resulted from social media. As long as it is used responisible and is monitored, it is a great and useful device to society.

  49. Charlotte McMullan says:

    Social media has truly changed how most of us go about our daily lives. I know that there isn’t a day that goes by where I have not checked my facebook from the app on my iPhone or simply on my computer. Usually when I do check my facebook I stumble upon a link to some story a friend or relative has posted which leads me to new sources of entertainment and information. It’s amazing to see all the people who are linked together through facebook, twitter, and blogs. My own mom is addicted to her facebook and twitter and even from her I am constantly getting new information. Social media reaches out to all ages and groups of people, it is bringing the world together and as some of the videos said, it is conversations that are shaping how we spend our time and money now and not just paid advertising. I really enjoyed the last video called Social Media Revolution 2 (Refresh). This broke down the basics of what is social media and it’s importance to me and how I am affected by it in my day to day activities.

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